AdCenter Blog

How often will my credit card get charged?

Your account maintains a balance that is high enough to cover at least three days worth of spending.  Each time your balance dips below that amount, your credit card is charged to replenish your balance.

You can control how frequently your credit card is charged (and by how much) by changing your account's Refill Amount setting.  The AdCenter will give you an estimate of how many days your account can be depleted before the next automatic refill occurs.

To change your refill amount:

1. Log into the LookSmart AdCenter using your e-mail address and password.
2. Click on the Manage Account link that appears at the top of the page when you click on the Accounts tab.
3. Note your Total Daily Budget in the blue box near the top of the page.  It will look like the box you see in Figure 1 below.
4. Click the Account Details tab near the middle of your screen.
5. Click on the Edit button that appears just below the Account Details tab.
6. In  the column labeled Billing Information locate the Refill Amount pull-down that appears as you scroll down the page.
7. Use the pull-down to change the Refill Amount.  Notice how the text below it changes as you change values.  Compare what you see to Figure 2 and Figure 3 as you choose lower or higher refill amounts.
8. Once you have decided on your Refill Amount, click the Update Account Details button to save your changes.

Figure 1. Total Daily Budget
 

Figure 2. Low Refill Amount
 

Figure 3. High Refill Amount
 

Allen Hammock
Product Marketing Manager
allen.hammock@looksmart.net

How do I make my ads appear on the FindArticles.com web site?

Your pay per click keyword ads may already be appearing on FindArticles.com but if you want to get additional exposure to that audience, you can enable Contextual targeting for your ads.  Contextual targeting lets your ads appear on content pages in addition to keyword search results pages.

To enable Contextual targeting for your ad:

1. Log into the LookSmart AdCenter using your e-mail address and password.
2. Click on the Manage Ads link that appears at the top of the page when you click on the Ads tab.
3. Click the Enable Contextual link near the descriptions of the ads you want to appear on content pages.
4. When the Targeting Optimizer appears, optionally set a Max CPC for contextual clicks and click Submit to save your changes.

Check out this video to see an on-screen of this feature.

Allen Hammock
Product Marketing Manager

What happened to my ad? The destination URL is not what I've entered!

A good place to check is the Activity History for your ads.  You or someone authorized to view your account may have changed the ad without your knowledge.  The LookSmart AdCenter makes a record of all changes to your account that you can browse any time you wish.

To use the Activity History:

1. Log into the LookSmart AdCenter using your e-mail address and password.
2. Click on the Manage Ads link that appears at the top of the page when you click on the Ads tab.
3. Check the box or boxes next to the ads that you want to review.
4. Click on the History button in the row of buttons that includes Edit, Copy, Move and Turn Off.

Or, watch this video to see an on-screen tutorial.

Allen Hammock
Product Marketing Manager