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June 18, 2007

How do I make my ads appear on the FindArticles.com web site?

Your pay per click keyword ads may already be appearing on FindArticles.com but if you want to get additional exposure to that audience, you can enable Contextual targeting for your ads.  Contextual targeting lets your ads appear on content pages in addition to keyword search results pages.

To enable Contextual targeting for your ad:

  1. Log into the LookSmart AdCenter using your e-mail address and password.
  2. Click on the Manage Ads link that appears at the top of the page when you click on the Ads tab.
  3. Click the Enable Contextual link near the descriptions of the ads you want to appear on content pages.
  4. When the Targeting Optimizer appears, optionally set a Max CPC for contextual clicks and click Submit to save your changes.

Check out this video to see an on-screen of this feature.

Allen Hammock
Product Marketing Manager